When approaching any product overview video, there is typically a creative fork in the road: do we go illustrated/animated or live action? In the case of EZ-AR, we traveled both paths. In this two-minute overview, Binary Pulse created a hybrid fusion of illustrated talking points and visuals over captured locations and surfaces. The result is a quick-paced, engaging overview that demonstrates you can have the best of both worlds.
In the dazzling world of commercial production, the glitz and glamor of the final product often eclipse the critical groundwork laid during pre-production. Yet, it’s this often-overlooked phase that sets the stage for a commercial’s […]
Is your content working as hard as it can? Measure it against the “U.R.B.” standard.
Atalasoft is renowned for its unswerving, singular focus on document imaging technology. This two-minute animated overview video shows how obsession can actually be a good thing.
